Case studies


Colian
Colian is a producer of food productsObjective:
- "Colian VIP Club" is a program targeted at strategic clients of Colian.
Mechanics:
- Every Participant/shop receives an individual monthly sales target, divided into 3 months of the program’s duration.
- For realizing the allocated plan a shop will receive a bonus in the form of crediting point to thier account in the program.
- Additional points can be gained for completing qualitative tasks, related to, for example, a proper visual merchandising display of client’s products
Results:
- Increased brand awareness and presence
- Source of information about products and Colian news

Fujitsu Technology Solutions
WITH US from 2011The largest European provider of IT infrastructures
Objective:
- "CyberBonus" is the first loyalty program in the IT market, targeted at employees of companies selling products of Fujitsu Technology Solutions Sp. z o.o.
Mechanics:
- Participants get points for purchasing client’s products, which they can convert into rewards: topping up of a payment card (prepaid cards).
- 25 best participants receive the grand prize – in 2016 it was a trip to Japan.
Results:
- Increased brand awareness and presence
- Source of information about products and Fujitsu Technology Solutions news

Arysta LifeScience
WITH US from 2012Arysta LifeScience Polska deals with deals in the sale of plant production agents and offers pharmaceuticals, veterinary medicines, chemical components, cosmetics and healthy food.
Objective:
- Samurai and Cash back are programs targeted at business partners who purchase client’s promotional products.
Mechanics:
- Participants get points based on purchase invoices.
Results:
- Increased brand awareness and presence
- Source of information about products and Arysta LifeScience news

E.Wedel
Leader in the Polish chocolate products marketObjective:
- Program created for a group of sellers, who in exchange of choosing E.Wedel products, collected points convertible into rewards
Mechanics:
- A group of distributors cooperating with E.Wedel on a permanent basis were invited to the program. They received their passwords and logins to accounts on a dedicated web page running the loyalty program. The web page was created in such a way so that checking the points balance, as well as viewing and ordering rewards grouped into various categories, were possible 24H/7 days a week. An interesting example to use the points was an option to donate to charity.
Results:
- Increased brand awareness and presence
- Source of information about products and E.Wedel news